What would happen if Australia banned social media altogether?

Governments and social media giants are facing a reckoning.

On the one hand, the Australian government has called on Elon Musk’s X (formerly known as Twitter) to remove a video of the Wakeley Church stabbing from its platform.

On the other hand, it is battling Meta to pay for sharing Australian news on its Facebook and Instagram platforms.

US President Joe Biden recently signed a bill that would ban TikTok in the United States, citing security concerns, and in China Facebook and Twitter are among a long list of platforms already banned.

But what would happen if Australia took a similar route and banned social media platforms altogether?

Portraits of Mark Zuckerberg and Elon Musk side by side

The Australian government is battling social media giants Meta and X.(AP: Manu Fernandez, Stephan Savoia)

Can the Australian government ban social media?

According to business futurist Morris Misel, “anything is possible,” but whether governments would go that far is another question.

“If there is a desire to make it happen, then it can be done,” Misel said.

He said part of his job as a futurist was exploring why things matter to people – and in the case of social media, it was the ability to ‘look over the fence’ and see how other people lived.

“It’s trying to understand what someone else is doing, trying to use people’s gossip, trying to share news, trying to share information, that’s basically hard to make go away,” he said.

‘It seems so ingrained in our society and conversations that we can’t imagine a world without it.

“The core of what it offers, I don’t think we can get this to appear (elsewhere).”

A smartphone with a folder of social media apps including Facebook, Instagram and X

Morris Misel says social media gives people the opportunity to “look over the fence” and see how others live.(Unsplash: Julian Christ)

Mr Misel said we would never really go back to a time when social media didn’t exist. It would probably just be replaced with something else.

“We can culturally decide as a society that we’ve had enough and just not use it, but I don’t see that happening,” Mr. Misel said.

He said the topic of access to social media is “very specific to Western countries” and to countries that have access to the internet.

“Four point six billion people on this planet, out of seven point billion people, have access to social media and use it every day.

“But the rest of the world doesn’t have it. They may want it, but they don’t have it and they still manage to keep going.”

‘Embedded in our lives’

Lisa Give, professor of information sciences at RMIT University, said social media had become too ingrained in our lives to be easily deleted.

“I think it will be a very big challenge to completely eliminate social media in the way we use it today,” said Professor Give.